Innovations From Newsagency Shopfitters

For many retail companies, the way you arrange your store can determine just how much sales each storefront can do in a given amount of time. It can be welcoming to shoppers, or it may drive them away. How you fit your storefront says a lot about the underlying philosophy of your business model. This guide will cover some of the basic techniques that newsagency shopfitters use to provide a facelift to businesses. Though some agencies such as Revolution Retail provide similar services to other stores, the scope of this report will be limited.

Making the most of what you’ve got:

One of the most challenging aspects of any business is how you’ll get all of your wares into one store. Since real estate may be expensive, especially in larger cities, nearly every business wants to make efficient use of the store area that they are fortunate enough to have. For newsagencies, this may be complicated because they have such a wide array of products to sell to their customers. These shopfitters can give you guidance on how to stock shelves and arrange pathways that allow your storefront to give solid visual displays for their wares.

For some retailers, buying additional shelving may be prohibitively expensive and add to their overhead costs. This can cut into profit margins, and cause other deleterious effects on the revenues of a store. Shopfitters can help reduce this cost by simply giving advice on how to change the positioning of your current shelving.

One typical piece of advice is to buy interchangeable and flexible metal shelving. The primary reason for this is that the shelving can be changed out for larger or smaller products on display. Additionally, metal shelves are more durable and won’t break down easily. Though it may be a large initial investment, it will be one that pays off in the long run.

Improve the customer shopping experience:

Though the bottom line for many retailers are sales figures, any good owner knows that it is important to keep their customers happy with the way the store looks. Sometimes it can be difficult to understand what makes a good arrangement that is inviting for customers. But for newsagencies, an experienced shopfit has a variety of tools that have been proven to make customers feel welcome in your store.

A popular tactic is to change the layout of a retailer’s shelving to give clear lines of sight to customers while they are shopping. Many shoppers want to find the one product they’re looking for as quickly as possible. For large retailers, that is difficult because of the sheer volume of different things that they stock. But creating aligned shelving with clear glass exterior windows allows the shoppers to find their products much quicker. They can simply walk into to store and potentially see their desired product from almost anywhere that they’re standing.

Understanding the mindset of consumers is one aspect of newsagency shopfitters that retailers love to hire. Though retail shopping trends may change over time, a good shopfit can keep managers informed and up to date on how best to arrange their stores. If it provides the expected boost in sales, it will have been a worthwhile investment to make.


Styles of Yoga

Yoga originated in ancient India, and is one of the six orthodox schools of Hindu philosophy. Derived from the Sanskrit word meaning “union”, its primary goal is to help the student achieve union with the divine by way of specific poses (asanas), breath (pranayama), and meditation to achieve a state of spiritual liberation. Though yoga in the Western world focuses on health and fitness, it is important to appreciate yoga’s long history as a vital component of the Hindu philosophical and theological system.
As one of the most popular of natural therapies in the West, there are many types of yoga available for those seeking health and wellness. The following covers the more popular yoga styles in the West, and helps you have a clearer understanding of the basics of each yoga style so that you can choose one which best suits you and your needs.

Hatha yoga is a generic title which describes any yoga style, and most yoga classes advertised in the West will be hatha yoga, unless otherwise stated. When a yoga class is advertised as hatha, it usually refers to a slow-paced and gentle introduction to yoga, incorporating basis poses and simple breathing exercises. Before attending a hatha yoga class, it is wise to ask the yoga teacher where he/she trained and what the class will consist of, e.g. yoga poses, pace, meditation and mantras etc. This will help to to decide if the yoga class will be beneficial for you.

Vinyasa yoga is perhaps the most common for those wanting yoga purely for fitness. This form of yoga combines a sequence of flowing poses with rhythmic breathing, and is designed as an intense body-mind workout. As a generic term for any form of yoga that involves poses synchronised to the breath (where there is a flow as the poses run together), Vinyasa yoga is also used to describe yoga styles that have derived from it, such as Ashtanga and Power Yoga.

As mentioned, Ashtanga is a form of yoga that has derived from the concept of Vinyasa yoga. It is fast-paced and based on six series of poses that increase in difficulty as each series moves through one to the next without stopping. As there is no time for adjustments, once a series of yogic poses and breathing are underway the student is encouraged to move through the series of movements without stopping, making for an ideal full body work-out that will stimulate and improve circulation and detoxification, and get that heart rate pumping!
Power Yoga
Another form of yoga derived from Vinyasa, Power yoga is a Western product based on the fundamentals of yoga tradition. More likely to be part of a gym curriculum, Power yoga weaves common yoga poses and breathe techniques to a rigorous exercise workout, designed to strengthen the body and promote flexibility. Power yoga is great as part of your training and fitness routine, but rarely addresses the philosophical aspects of yoga.

Bikram yoga
Designed by Bikram Choudhury, this form of yoga is better known for its use of sauna-like conditions to promote detoxification of the body through sweat. Bikram yoga classes are held in studios designed to replicate India’s climate, mimicking a hot and humid temperature. Here students work through a series of 26 traditional yoga poses (usually slow-paced and gentle) as they sweat and, as a result, promote fresh blood and oxygen to circulate throughout the body. This form of yoga is ideal as a detoxifying exercise to boost the immune system.

For those seeking a more philosophical approach to their yoga, Sivananda yoga is based on the philosophy of Swami Sivananda and his five principles:
1. Proper exercise
2. Proper breathing
3. Proper relaxation
4. Proper diet
5. Positive thinking/meditation

Sivananda yoga classes work through twelve basic poses. As a slow-paced form of yoga, the emphasis is on the full exploration of each pose so that the eventual mastering of each pose is achieved as part of an overall philosophical approach.

Iyengar yoga is based on the teaching of B.K.S Iyengar, one of the most influential yogis of all time. This form of yoga focuses on the subtleties of each pose, which are held much longer than traditional forms of yoga. Focussing on the physical alignment of the body in the poses, students are encouraged to attain perfect poses through consistent practice. This is based on the philosophical belief that once the body is in perfect balance by means of mastering each pose, the mind with reflect this balance. In addition, unlike other forms of yoga, Iyengar also uses props such as belts or chairs to accommodate any needs or structural imbalances in the body, which makes it a good option for those with poor mobility.
Anusara means “to step into the current of divine will” and is a modern form of yoga created by American John Friend, with its origins derived from Iyengar yoga. Its practice focusses on three key areas:
• Attitude – by opening to grace one can awaken his/her true nature.
• Alignment – integrated awareness of the different
• Action – pose as expression of the heart and inner freedom.
This form of yoga reintroduces traditional Hindi elements of yoga, however is primary health orientated as it focuses on inner and outer body alignment.
Considered the most comprehensive of yogas, Kundalini is derived from the tantra yoga tradition and refers to the flow of energy and consciousness that exists within us. Incorporating poses and dynamic breathing techniques, combined with specific mantra chanting and chakra awakening, Kundalini yoga acts as a holistic philosophy that keeps the body and mind strong and flexible in times of stress and conflict. This yoga style is suited for those wanting a holistic approach to their yoga practice.

There are many other forms of yoga available, with more yoga traditions and styles being introduced into the West every year. Like all things, however, it is best to have a clear idea of what you hope to achieve from yoga and then find a style that best suits that. Happy yoga practicing from Radiant Heart Yoga Woolloongabba, Brisbane.


“Offers Over” – why not just cut to the chase?

If you’ve browsed recently, you will have seen lots of properties listed as “offers over”. You might be wondering why we do this rather than just applying a fixed price.

Why we do it?
Ultimately “offers over” exposes more people to your property online, if used the right way —let’s not forget that some 90% of our buyer enquiry comes through these channels.

For buyers, has set price bands when searching (ie: $400k to $450k and $450-$500k). Generally, we recommend using ‘offers over’ when you’re on the cusp of a search band.

For example, if you are aiming for a price of $460k for your home. We would list it as ‘offers over $450k’ on – your property will display for buyers browsing the $400-$450k price range as well as those browsing $450-$500k.

This exposes your property to more people and gets more people to your open (people who may not have considered your property before). Even if the price is slightly out of their price range – they showed up! It’s your agent’s job from there!

We recently listed a duplex in Fitzgibbon as “offers over $300k”, a move designed to encourage a larger subset of buyers to visit the property. The home sold for $315k—an impressive figure given that the highest previous sale for a similar home in the area was $290k!

Misuse of ‘offers over’…
In my experience many agents use ‘offers over’ to avoid the uncomfortable price discussion with their owners. It’s a way for them to list the house at what they (the agent) think it’s worth without agreeing on a clear price expectation with the owner.

Can you make an offer under on an ‘offers over’ property?

Our agents will always have a firm price that the owner is expecting. After all, the first question at the open is ‘how much’?

Buyers should have the capacity to buy at or above the price indicator. Although they can open negotiations with a lower price, almost always the property will sell at or above the indicator.

When we don’t use it…
It’s not effective if your price expectation is not in line with the market.

It’s also not as effective if your ‘offers over’ price sits in the middle of a search band. A property listed as “offers over $420k” will only display for buyers searching $400k-450k”. Of course there may be some exceptions here, but this is a common mistake many agents make!

And last but not least, ‘offers over’ pricing is also useful for auctions or when agents are a little unsure on the market value (ie: for a unique property).

So if we recommend “offers over” on your next houses for sale Aspley rest assured and take it in your stride!

To view property Aspley visit our web site. To find out more about Justin Watt, owner of Watt Realty and previous owner of Harcourts Aspley click here.


The Typical Queenslander Style Home

When you think of a typical Queenslander, apart from the massive stilts and open-plan design, one of the most recognisable qualities is the corrugated iron roof.

Since the 1840s when Australia was first developing, corrugated iron has been considered one of the best materials to use for roofing. Because of it’s lightweight, sturdy properties, it is the ideal material to use in terms of easy transportation and construction as well as protection.

Although it is a relatively strong, fire proof and weather-resistant material, if exposed to water (particularly salt) rusting is inevitable. This is why it is extremely important to coat the steel in a layer of paint in order for it to remain protected.

Even today this roofing remains to be one of the most popular choices in materials for a range of reasons. Its flexibility, strength and thin sizing allows for quick repairs, relatively cheap installation and durability with little maintenance.

Apart from the practical side of things, there is also the aesthetics. The typically 3 inch curves rolling into one another create a very symmetrical feel, breaking up the angles of the rest of the house and creating a harmonious contrast.

Since iron is quite a durable material itself, compared to wood it is very easy to prepare for installation. Instead of needing to purchase an expensive sealant, a few layers of paint will generally be enough to prevent any damage.

One aspect of corrugated iron that can pose a genuine issue is the fact that the wavelengths of most sounds are echoed loudly into the tube of the corrugated iron. This means that any noise close to or coming into contact with the roof is going to release a high pitched “ping”. This can be a genuine issue for Queenslanders as falling tree branches and wildlife are a part of our every day lives.

On the other hand, the echo can be the perfect culprit to amplify raindrops into a soothing lullaby and because of the shape of the typically 3 inch tubing and smoothness of the iron, the water runs straight down and off the roof, making cleaning very manageable. Also because it is a very thin material it allows the house to stay cool in the warm summers, making it the ideal choice for a house in Queensland. For roof restoration Brisbane, contact Retro Roof Restoration.

The iron sheets themselves are relatively cheap and can be purchased with a coat of Colorbond or made galvanised to order. They range from around 5 to 45 dollars per sheet depending on the size of the sheet and what coating you have selected.

Compared with other common roofing materials such as clay, slate, concrete, wood, Spanish and asphalt, corrugated iron is often said to be one of the most durable and certainly one of the most cost-effective.

So whether it’s the classic sound of rain on the tin roof, or the practical desires of someone looking for a sturdy home, or anyone who doesn’t want to waste their precious pennies, it is no surprise that corrugated iron is one of the most popular choices in Queensland.